Shrygue
February 4th, 2009, 18:34
via Computer and Video Games (http://www.computerandvideogames.com/article.php?id=207376)
The Sims 3 for PC will now release on June 3, more than three months after its planned February 20 launch.
A delay had been on the cards after the company told us early last week that it was "evaluating" the game's launch window.
EA offered a bit of a dubious comment in explaining its delay, or perhaps it was just explaining the potential benefit the delay could have for the publisher.
"The June launch combined with the break-through game the team is building gives us the perfect runway to create awareness for The Sims 3," said Russell Arons, EA's vice president of marketing, who went on to say it "will be the original IP summer blockbuster of 2009".
The Sims 3 is the latest entry in the best-selling PC franchise of all time, a series that has sold over 100 million units, so we doubt EA needs to build much more awareness of it.
The game will also launch for Mac, iPhone, iPod Touch and mobile devices this summer.
Doing its best to soften the disappointment of Sims fans, EA's also sent out a new trailer for the game (above) and a batch of fresh screens (below).
Screenshots here (http://www.computerandvideogames.com/viewer.php?mode=article&id=210235)
The Sims 3 for PC will now release on June 3, more than three months after its planned February 20 launch.
A delay had been on the cards after the company told us early last week that it was "evaluating" the game's launch window.
EA offered a bit of a dubious comment in explaining its delay, or perhaps it was just explaining the potential benefit the delay could have for the publisher.
"The June launch combined with the break-through game the team is building gives us the perfect runway to create awareness for The Sims 3," said Russell Arons, EA's vice president of marketing, who went on to say it "will be the original IP summer blockbuster of 2009".
The Sims 3 is the latest entry in the best-selling PC franchise of all time, a series that has sold over 100 million units, so we doubt EA needs to build much more awareness of it.
The game will also launch for Mac, iPhone, iPod Touch and mobile devices this summer.
Doing its best to soften the disappointment of Sims fans, EA's also sent out a new trailer for the game (above) and a batch of fresh screens (below).
Screenshots here (http://www.computerandvideogames.com/viewer.php?mode=article&id=210235)