wraggster
July 7th, 2012, 10:24
Niko Partners finds that China's explosive mobile growth will continue
According to a report by market research firm Niko Partners, the number of mobile players will soon exceed the number of PC players in China. In theChina's Mobile Games Market 2012 (http://www.nikopartners.com/research-store.asp) report, Niko estimates that the number of mobile gamers in the region will reach 192 million this year.
The firm believes the market is still growing and will continue to rise as 3G data use and smartphone ownership becomes more widespread. Niko Partners expects China's annual mobile game revenue to hit $3.6 billion in five years, an six-fold increase over $600 million in 2011.
http://www.gamesindustry.biz/articles/2012-07-05-mobile-gamers-will-soon-outnumber-pc-players-in-china
According to a report by market research firm Niko Partners, the number of mobile players will soon exceed the number of PC players in China. In theChina's Mobile Games Market 2012 (http://www.nikopartners.com/research-store.asp) report, Niko estimates that the number of mobile gamers in the region will reach 192 million this year.
The firm believes the market is still growing and will continue to rise as 3G data use and smartphone ownership becomes more widespread. Niko Partners expects China's annual mobile game revenue to hit $3.6 billion in five years, an six-fold increase over $600 million in 2011.
http://www.gamesindustry.biz/articles/2012-07-05-mobile-gamers-will-soon-outnumber-pc-players-in-china