wraggster
April 19th, 2005, 17:46
In March, Nintendo announced it was releasing its popular DS handheld in a quartet of new colors: Graphite Black, Pure White, Turquoise Blue, and Candy Pink. The catch? They were only coming out in Japan. Unless they felt like importing the models from Japan, it looked like American fans of the dual-screen portable would have to make do with the standard, black-and-silver "Titanium" model for the foreseeable future.
So it came as a pleasant surprise today when Nintendo of America announced the "Western hemisphere" would be getting a special DS color of its own. In June, the all-new Electric Blue DS will arrive on US shores in June as "a permanent color in the DS palette." Given than the introduction of just two new colors doubled DS sales in Japan, its likely America will see the portable in different hues in the future.
In a prepared statement, NOA senior vice president of marketing and corporate communications George Harrison span the new shade of handheld as a major event. "Nearly two million Nintendo DS owners in North America alone have demonstrated they want something new from a handheld video game system," he said. "Soon, consumers will have two popular choices for the innovative dual-screened Nintendo DS."
Besides the six aforementioned tints, the DS is also available in several different color schemes in (sometimes very) limited quantities--again, only in Japan. Besides a co-branded light blue Pepsi DS and a metallic blue Pokemon-themed DS, Nintendo gave away 10 special edition DSes emblazoned with original artwork from the DS game Electroplankton.
So it came as a pleasant surprise today when Nintendo of America announced the "Western hemisphere" would be getting a special DS color of its own. In June, the all-new Electric Blue DS will arrive on US shores in June as "a permanent color in the DS palette." Given than the introduction of just two new colors doubled DS sales in Japan, its likely America will see the portable in different hues in the future.
In a prepared statement, NOA senior vice president of marketing and corporate communications George Harrison span the new shade of handheld as a major event. "Nearly two million Nintendo DS owners in North America alone have demonstrated they want something new from a handheld video game system," he said. "Soon, consumers will have two popular choices for the innovative dual-screened Nintendo DS."
Besides the six aforementioned tints, the DS is also available in several different color schemes in (sometimes very) limited quantities--again, only in Japan. Besides a co-branded light blue Pepsi DS and a metallic blue Pokemon-themed DS, Nintendo gave away 10 special edition DSes emblazoned with original artwork from the DS game Electroplankton.