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  1. God of War multiplayer may not "move the needle on sales" says Pachter

    Quote Originally Posted by wraggster View Post
    More and more single-player games are getting the multiplayer treatment
    Sony Santa Monica



    God of War: Ascension was officially unveiled last month and one of the surprising additions to the franchise is a new multiplayer mode. It's a pattern we've seen before: single-player games that seemingly have no real need for a multiplayer mode are getting multiplayer modes in what appears to be an effort to boost sales, mitigate the used effect and generally give a title
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  2. Call of Duty Elite-like services are "becoming a necessity"

    Quote Originally Posted by wraggster View Post
    Jamie Berger, VP of Digital at Activision, talks about the growth of Call of Duty Elite
    Activision Blizzard

    Headquartered in Santa Monica, California, Activision Blizzard, Inc. is a worldwide pure-play online...

    www.activisionblizzard.com


    Call of Duty Elite certainly had its share of stumbles out of the gate last year (as noted by Activision Publishing boss Eric Hirshberg)
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  3. Bringing Movies to Games Retail

    Quote Originally Posted by wraggster View Post
    The summer is almost upon and that means a drought for games retailers. With only a handful of big releases to keep us going until late August, sales are expected to dry up.
    But many retailers, from supermarkets to online stores and general entertainment stores like HMV, have a bright summer ahead of them thanks to a slew of DVD and Blu-ray releases.
    Mission Impossible: Ghost Protocol, War Horse, Sherlock Holmes 2, The Woman In Black, The Muppets and new seasons of Dexter, The Walking
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  4. Starhawk press campaign takes flight

    Quote Originally Posted by wraggster View Post
    Retail, specialist press and the PlayStation Access team have been recruited to push Sony’s latest PS3 shooter Starhawk.
    The main focus of the campaign so far has been pre-orders, with various special bundle packs available at specific retailers. The platform holder has booked in-store marketing and ads in lifestyle and specialist magazines. The company has also run online media across games sites.
    As Starhawk nears its May 11th launch date, press ads will begin appearing in specialist
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  5. Rockstar reveals Max Payne DLC Pass

    Quote Originally Posted by wraggster View Post
    Max Payne 3 will be followed up with a slew of DLC packages, and gamers can pre-purchase all of them with a Rockstar Pass.
    Publisher Rockstar Games promised new multiplayer maps, modes, items, characters and more in the months following the shooter's Xbox 360 and PS3 release on May 18th. A PC version will follow in June.
    The first map pack will be released in June. Entitled 'Local Justice', it features the Police Precinct map, which will work with all multiplayer modes. There will also
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