Sony learned some difficult lessons from the launch of PlayStation 3, and it is determined not to make those mistakes again. With Microsoft’s silence becoming ever more conspicuous, its greatest videogame rival is slowly, but surely, explaining the philosophy behind PlayStation 4. Many were not content with a controller, a few games and a vision at PlayStation Meeting on February 20th; when we speak to Sony Worldwide Studios’ vice president Michael Denny six weeks later, he isn’t revealing too much more about its price, look or launchdate.He can, however, elaborate on the new platform’s origins – how Sony’s difficult PS3 launch influenced its approach to PS4 and what happened in the five years of planning that led up to February 20th 2013. He also gives us his thoughts on why Sony didn’t reveal the console itself, and how PS4 will perform in an ever more platform agnostic game industry.Now there’s a little space between now and the reveal event, what are your personal impressions of how it went?I guess the starting point is that it’s been quite a journey to get to that announce [event]. It’s been, for all of us involved at looking at what PlayStation 4 should be, a five-year journey to get to that point. And what the announce in New York was all about was a chance for us to share our vision with everybody of what PlayStation 4 should be. And in essence I hope it came across that that vision is fairly simple, that we are absolutely looking at making a next-gen console for gamers and made by gamers.

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