iPads are apparently not doing too hot at the moment, and Apple is looking for a way to reverse the drop in sales that's been going on the past six quarters. According to The Wall Street Journal, Cupertino hopes to accomplish that by making its tablets more enticing to businesses. The WSJ also reports the tech juggernaut is working with over 40 unknown enterprise app developers in an initiative that's internally called "mobility partner program" (MPP). The members in the alliance are developing iOS apps for entrepreneurs, such as accounting and digital cash register programs. Apple's also encouraging them to collaborate and create apps that work together. In addition, the partners are expected to send representatives to train Apple's business specialists.