Sony's absence already looms large over the 2019 Electronic Entertainment Expo, and the event's still six months away. While the Entertainment Software Association trade show has lost one of the "big three" platform holders for the year, it doesn't need to be overly concerned that one of the others will follow suit.
Speaking with IGN, Nintendo of America president and COO Reggie Fils-Aime stressed that E3 is still a crucial part of the company's plans.
"E3, those five days, is the opportunity for the world to find out what's new for video games as entertainment," Fils-Aime said. "And during that time, we generate more engagement than...whether it's CES or Comic-Con, or other big entertainment events. People tune in to find out what's new and to have first playable experiences for our industry. That's why E3 is important to Nintendo."
However, Fils-Aime also noted that things change. Nintendo in particular has changed the way it participates at E3, skipping its stage show/media briefing in recent years in favor of a pre-recorded Nintendo Direct-style video released at a set time.

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