Capcom has been criticised for adding advertisements into Street Fighter V: Arcade Edition, but seems to have no plans to remove it.
The publisher added 'Sponsored Content' to the game in an update last week, which introduces advertising to various stages, character models and loading screens.
Currently, this is being used to "remind [players] about costumes, bundles and the Capcom Pro Tour" but some Street Fighter fans are concerned these spaces could be offered to external brands.