After being kicked off of the App Store earlier today, Fortnite now has also been removed from Google Play.
This is the latest development in an ongoing battle between developer Epic Games and multiple platform holders, kicking off earlier today with Epic implementing the ability to purchase Fortnite currency directly on mobile, circumventing Apple and Google's purchasing services and 30% revenue share.
Though it left the ability to purchase currency through the mobile marketplaces intact, it offered a discount for purchasing directly on all platforms including PC and console, citing the savings the company was getting from not having to pay a cut to the platform holders.
In response, Apple removed Fortnite from its App Store, saying the circumvention of its pay system as the reason.
Epic hit back shortly after, filing a complaint in a California court against Apple over its cut and its tight control over mobile markets, accusing it of prohibiting healthy competition.
It also pushed a video within Fortnite that appears to be a reference to an original Macintosh ad Apple pushed in 1984, positioning itself to its audience as "defying the App Store monopoly" and encouraging players to "join the fight."
Now, Google appears to have joined Apple in its stance against the battle royale behemoth, confirming in a statement to The Verge that the game's removal from Google Play is indeed because of it circumventing Google's pay policies.