Microsoft are happy. Why? Because while many of you were convinced to part with pre-order money for the first Gears of War, going off naught but a marketing campaign and some gravelly voices, more of you have done so for Gears of War 2. And when you're a large global publisher, nothing looks better on the books than millions of advance sales. Such chest-beating over bean-counting is enjoyable not for the bean-counting itself, but for the precedent it sets; we fully expect the Gears 3 marketing to go one better and feature the press release "More Bottom-Feeding Forum Users Have Said They're Totally Buying Gears 3".

http://kotaku.com/5063438/surprise-m...2-than-gears-1