Greg Yardley, an analyst for US firm Pinch Media, reckons that over 60 per cent of iPhone apps have been pirated. The conclusion is drawn from data obtained by Pinch media’s own software, which is designed to help developers track the performance of their software on the App Store.
“What we've determined is that over 60 per cent of iPhone applications have definitively been pirated based on our checks,” Yardley told Gamasutra. “The number is probably higher than that.
“What developers lose is not necessarily the sale because I don't believe pirates would have bought the game if they hadn't stolen it. But when there is a back-end infrastructure associated with a game, that is an ongoing incremental cost that becomes a straight loss for the developer.

“Many developers run servers to provide content dynamically, they run high-score servers, and that sort of thing costs money. If your application is pirated, you quickly find that cutting steeply into your profit margin, especially given the low price point of iPhone games.”

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