EAís chief operating officer John Schappert has lavished praise of Nintendoís upcoming 3DS.

"The 3DS is just incredibly cool. The 3DS is magical. You put that in your hand, you look down, and all of a sudden itís in 3D without glasses. Thatís an amazing experience. Iím a huge fan," he told IndustryGamers.

"I think that device is going to sell like hot cakes. I think itís going to do incredibly well, and in typical Nintendo fashion they have re-energized the industry, yet again. I give them nothing but credit and we are excited to be supporting that platform with Madden, FIFA, and The Sims that we announced."

In contrast, Schappert said that Sonyís PSP business ďhas been challengedĒ for a while now. "I hope theyíre able to breathe new life into [the PSP] because itís been a very nice platform to date, but it has been soft of lateÖ Iíd like to see Sony do wellÖ It feels like yesterday when the PSP was on allocation because of Monster Hunter, wasnít it? So, you know, give them credit. The boys are smart... theyíll do ok."