US retail giant GameStop is encouraging customers to come in to its shops to pre-order downloadable PC games.
It's not as daft as it sounds, as it lets customers use trade-in credit against the cost of the game or buy with cash.
The first game that customers can pre-order is Deus Ex: Human Revolution. Those who pre-purchase the digital edition will also receive digital versions of Deus Ex: Game of the Year Edition, Deus Ex: Invisible War and the Explosive Mission DLC for Human Revolution.
It comes as GameStop completes the integration of the Impulse download service into its GameStop website.
"This is a great illustration of how the digital distribution model and in-store experience really complement one another," said GameStop general manager of digital Steve Nix.
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