Isn't Mario's suit made from a fictional animal character from the Mario universe? This is ridiculous and it's assuming that people who play Mario games are so mentally deficient that they believe wearing animal furs will give them Super powers, just like Mario. Also, like a lot of other things video games are accused over, it's better if this exists as pixels in a video game than real world materials brought from real world suffering and cruelty. So what if they did put an end to those particular pixels, would that really achieve anything?
Sometimes these special interest groups get TOO extremely bored. "Let's go after... ummm *looks around* hmmm...... MARIO!!! Yeah, his folks have got plenty of money!!!"
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