It gets a little ambiguous from there, but it sounds as if "one or more wireless power techniques" may be tapped into in order to keep marketing material humming when folks walk by. Speaking of which, the app also explains that POM sensors could be used to "detect various movements events," potentially activating as prospective consumers stroll by. To reiterate, an application for a patent doesn't mean that any of this stuff will get close to coming to fruition, but if you'd like to make absolutely sure you don't live in a world where products call to you from the shelves, we heard Sir Richard Branson can assist.
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