We are owned by EA but still very much our own studio, says DICE exec
Sweden studio DICE will resist short-term financial gain and continue to provide map pack content for free, a company spokesperson has said.
Patrick Bach, a senior producer at the subsidiary studio, made the commitment as parent company EA announced that some 6.3 million users played Battlefield 3 in March this year; a significant measure of popularity nearly half a year since the game’s release.
"We don't ever want to charge for our maps and insisted to EA that this attitude was crucial when it came to keeping our community happy and playing together," Bach told Xbox World 360 magazine (via CVG).
Yesterday, Electronic Arts chief John Riccitiello said there were "exciting new developments for the Battlefield franchise” to be revealed as the financial year progresses.
Bach commented that DICE had "generous" amounts of DLC planned for another game in the franchise: Battlefield Bad Company 2.
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