Google takes a direct shot at Amazon's Kindle Fire

At the Google I/O 2012 main presentation, Google finally took the wraps off the long-awaited Google Nexus 7 tablet. The Asus-designed tablet features a 7-inch, 1280x800 IPS display powered by Nvidia's Tegra 3 quad-core processor. The tablet comes with the 4.1 version of Google's Android operating system, also known as Jelly Bean.
The Nexus 7 is priced at $199 for an 8GB version and $249 for the 16GB model, putting it as a direct competitor for Amazon's Kindle Fire tablet released last year. Google is also backing up the tablet with an expansion of its Google Play store, featuring an all-new look and the addition of magazines.
Google is taking pre-orders of the tablet on its Google Play page, with an expected shipping window of later in July.