And the WoW juggernaut rolls on. I really thought 2007 would be the year it ran out of steam, but if Burning Crusade figures are anything to go by I could well be proven wrong.

EB Australia released a statement yesterday singing its praises:

Our Burning Crusade pre-orders have already broken all our previous pre-sale records, so we're expecting a big crowd to turn up at our flagship store in Chatswood for the midnight launch. This is one of our biggest game launches ever and without a doubt our biggest PC game launch.

The single biggest PC launch is for an expansion pack? Jeez. Either that's testament to the strength of WoW or the weakness of the PC market. Or both. If you're in Sydney and up for a midnight launch, head up to the Chatswood store for "costume and trivia competitions, a life-size Orc in action, and an address by Atomic Magazine which recently visited Warcraft developer Blizzard".

via kotaku