wraggster
April 23rd, 2015, 20:27
UPDATE: Argos is offering the same £289.99 deal as GAME.
Sony has seemingly reacted to the recent Xbox One price cut by reducing the PS4’s UK price yet further.
As spotted by GameSpot (http://www.gamespot.com/articles/ps4-price-slashed-to-ps290-following-xbox-one-disc/1100-6426833/), a number of retailers are currently offering the machine for under £290. Tesco, Amazon and Argos are all offering vanilla PS4 consoles for £289.99, while GAME and Argos throws in a copy of Minecraft for the same price.
Sony itself has even promoted a new price of £299.99, which it says will run until April 28th.
Until recently PS4 had been selling full price for around £330, which is already £20 short of its official £350 RRP.
Last week the price of the Xbox One was cut to £299.99 (http://www.mcvuk.com/news/read/xbox-one-uk-price-is-now-299-99/0147908) in what was described as a retail-led promotion.
MCV last week revealed (http://www.mcvuk.com/news/read/price-war-erupts-in-ps4-vs-xbox-one-battle/0148185) that both machines can readily be found for far below their RRP across UK retail as the pair’s average UK selling price continues to fall.
http://www.mcvuk.com/news/read/retailers-cut-ps4-to-290-as-console-price-wars-continue/0148457
Sony has seemingly reacted to the recent Xbox One price cut by reducing the PS4’s UK price yet further.
As spotted by GameSpot (http://www.gamespot.com/articles/ps4-price-slashed-to-ps290-following-xbox-one-disc/1100-6426833/), a number of retailers are currently offering the machine for under £290. Tesco, Amazon and Argos are all offering vanilla PS4 consoles for £289.99, while GAME and Argos throws in a copy of Minecraft for the same price.
Sony itself has even promoted a new price of £299.99, which it says will run until April 28th.
Until recently PS4 had been selling full price for around £330, which is already £20 short of its official £350 RRP.
Last week the price of the Xbox One was cut to £299.99 (http://www.mcvuk.com/news/read/xbox-one-uk-price-is-now-299-99/0147908) in what was described as a retail-led promotion.
MCV last week revealed (http://www.mcvuk.com/news/read/price-war-erupts-in-ps4-vs-xbox-one-battle/0148185) that both machines can readily be found for far below their RRP across UK retail as the pair’s average UK selling price continues to fall.
http://www.mcvuk.com/news/read/retailers-cut-ps4-to-290-as-console-price-wars-continue/0148457