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View Full Version : Microsoft is turning Windows 10's launch into a global upgrade party



wraggster
July 13th, 2015, 20:47
http://o.aolcdn.com/hss/storage/midas/64879251cc4c0ebedb9559b7893f1073/202154717/Toshiba+BTS+2015+fullbleed.jpg (http://www.engadget.com/2015/07/13/windows-10-launch/)With Windows 10's (http://www.engadget.com/2014/09/30/microsoft-windows-10/) July 29 launch just a few weeks away, Microsoft is offering up more details (http://news.microsoft.com/2015/07/13/microsoft-to-celebrate-windows-10-launch-around-the-world-on-july-29/) on how it'll celebrate the birth of its new baby. And one thing is clear: This is a far bigger deal than when Windows 8 hit the streets. Along with the usual festivities and a new marketing campaign, Microsoft is also promoting the idea of "upgrading the world" by offering consumers a bit of help with moving towards Windows 10, as well as celebrating inspirational non-profits all over the world. Microsoft stores, as well as retailers like Best Buy, Walmart and Staples, will offer in-store upgrade help and "experience stations" to let you try out Windows 10. The educational push makes sense, since Microsoft is making Windows 10 available for free to existing Windows 7 and 8 users for its first year. This time around getting people to upgrade means a lot more to Microsoft than making them pay retail price for a new OS.

http://www.engadget.com/2015/07/13/windows-10-launch/