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View Full Version : Google hopes to reboot its low-cost Android phone program



wraggster
November 6th, 2015, 22:07
http://o.aolcdn.com/dims-shared/dims3/GLOB/crop/7360x4908+0+0/resize/1200x800!/format/jpg/quality/85/http://hss-prod.hss.aol.com/hss/storage/midas/889c7f34668bfab8fb8d7b651026ef0a/202919616/486327530.jpg (http://www.engadget.com/2015/11/04/google-rebooting-android-one/)
Google's Android One (http://www.engadget.com/2014/09/15/google-reveals-first-android-one-phones/) program was supposed to help the developing world go mobile and promote 'pure' devices full of Google services, but that's not how it panned out -- the phones flopped as both customers and vendors preferred heavily customized Android devices. However, the search giant may not be giving up just yet. Wall Street Journal sources (http://www.wsj.com/articles/alphabets-google-to-try-again-with-low-cost-smartphone-for-india-1446648317) claim that Google is planning to relaunch Android One in the "coming months" with a more relaxed policy that reflects some lessons learned. It's reportedly loosening the strict hardware requirements, which made it difficult to compete on price and launch phones quickly -- companies now have their pick of multiple parts. That's important in India, where even a small discount can lead to a competitive edge.

http://www.engadget.com/2015/11/04/google-rebooting-android-one/