wraggster
April 11th, 2019, 17:21
Clash of Clans player spending increased by 145% in the first seven days after introducing a season pass model, according to Sensor Tower.
The market intelligence firm found that Clash of Clans' new Gold Pass drove player spending up to $3.9 million per day (https://sensortower.com/blog/clash-of-clans-gold-pass).
In the first week since implementation, global spending reached $27 million across Google Play and the App Store.
During the preceding week, Clash of Clans averaged around $1.6 million day to gross an estimated $11 million.
https://www.gamesindustry.biz/articles/2019-04-11-clash-of-clans-season-pass-drives-145-percent-revenue-spike
The market intelligence firm found that Clash of Clans' new Gold Pass drove player spending up to $3.9 million per day (https://sensortower.com/blog/clash-of-clans-gold-pass).
In the first week since implementation, global spending reached $27 million across Google Play and the App Store.
During the preceding week, Clash of Clans averaged around $1.6 million day to gross an estimated $11 million.
https://www.gamesindustry.biz/articles/2019-04-11-clash-of-clans-season-pass-drives-145-percent-revenue-spike