wraggster
March 30th, 2020, 21:02
Pokémon GO just saw its best week yet in 2020, despite growing lockdowns and shelter-in-place orders worldwide.
According to information shared by Sensor Tower (https://sensortower.com/), Niantic's location-based adventure earned nearly $23 million in gross revenue last week, showing week-over-week growth of 67%.
That is likely in part due to a major in-game event last week, but seems to be additionally supported by recent changed made to the game (https://www.gamesindustry.biz/articles/2020-03-13-pokemon-go-temporarily-changes-mechanics-to-reduce-spread-of-covid-19) to make it easier to play while staying at home to avoid the spread of COVID-19.
Sensor Tower additionally reports that last week's total accounted for 13% of all total revenue earned in 2020 thus far, with US spending accounting for 34% of the total.
https://www.gamesindustry.biz/articles/2020-03-30-pokemon-go-revenue-spikes-as-game-continues-to-adjust-for-covid-19
According to information shared by Sensor Tower (https://sensortower.com/), Niantic's location-based adventure earned nearly $23 million in gross revenue last week, showing week-over-week growth of 67%.
That is likely in part due to a major in-game event last week, but seems to be additionally supported by recent changed made to the game (https://www.gamesindustry.biz/articles/2020-03-13-pokemon-go-temporarily-changes-mechanics-to-reduce-spread-of-covid-19) to make it easier to play while staying at home to avoid the spread of COVID-19.
Sensor Tower additionally reports that last week's total accounted for 13% of all total revenue earned in 2020 thus far, with US spending accounting for 34% of the total.
https://www.gamesindustry.biz/articles/2020-03-30-pokemon-go-revenue-spikes-as-game-continues-to-adjust-for-covid-19