wraggster
July 23rd, 2008, 21:14
For hardware, we do expect the Xbox 360 to outsell the Playstation 3 in July; obviously, this can be attributed to the recent Xbox 360 price cut.
In the past, analysts have typically expected sales lifts in the 20-30% range after a hardware price cut; however, we should expect a different trend, as we will likely see more sales front-loaded into July and August as consumers rush to purchase the $299 version before supplies run dry.
While Microsoft and Sony continue to compete in the "who has the biggest hard-drive" contest, we expect Nintendo to continue to win the real contest - selling the most systems
http://www.gamasutra.com/php-bin/news_index.php?story=19495
In the past, analysts have typically expected sales lifts in the 20-30% range after a hardware price cut; however, we should expect a different trend, as we will likely see more sales front-loaded into July and August as consumers rush to purchase the $299 version before supplies run dry.
While Microsoft and Sony continue to compete in the "who has the biggest hard-drive" contest, we expect Nintendo to continue to win the real contest - selling the most systems
http://www.gamasutra.com/php-bin/news_index.php?story=19495