wraggster
November 11th, 2008, 22:50
"Digital Marketing" experts Clickz have a theory - casual games are becoming the dominant form of gameplay and are killing the console market deader than a particularly dead doornail.
"We are entering a future that many in the game industry are still denying and fighting against," says Clickz's Kevin Carney, "We are watching the icon of gaming, the console, quickly and ungraciously bow to the internet."
You see, it is not just any old casual gaming - it is web-based casual gaming with an advertising-based revenue model. "Here's the beauty of this transition: advertisers are the prime movers. Online games are typically funded through advertising revenue," continues Carney.
http://kotaku.com/5082212/casual-games-will-make-consoles-extinct-+-clickz
"We are entering a future that many in the game industry are still denying and fighting against," says Clickz's Kevin Carney, "We are watching the icon of gaming, the console, quickly and ungraciously bow to the internet."
You see, it is not just any old casual gaming - it is web-based casual gaming with an advertising-based revenue model. "Here's the beauty of this transition: advertisers are the prime movers. Online games are typically funded through advertising revenue," continues Carney.
http://kotaku.com/5082212/casual-games-will-make-consoles-extinct-+-clickz