PlayStation 3, conceptual design?

[wraggster]

We're still digging through gigs of CES photographs when we happened upon one rather juicy bit we thought we might share. We found this little number over at the Blu-ray booth -- which, given the circumstances, we can only assume was paid for and set up at least in large part by Sony. Yes, you're reading that placard right (we had to zoom in from another angle since the lighting made it hard to catch a decent shot). Is it true? Is the Sony PlayStation 3 that we've all now come to know and love (or not) merely a "conceptual design?" Because if it is they must be further behind than we originally anticipated.

Check out the screenshot via the comments

[Game Collector]

The Saturn and PS1 still had conceptual hardware at the TGS 6 months before they were released so I wouldn't take to mean too much, I am still thinking it will be out either late March or April sometime. I am lucky enough to be going to Japan for 1 year on exchange in March so I am planning to buy one on release day :D