wraggster
November 18th, 2009, 19:02
Reggie Fils-Aime promises better marketing support for its lesser-known Wii and DS titles
It appears that those keen to hear more about Nintendo’s still mysterious Vitality Sensor will get their wish at next year’s E3 in LA in June.
Speaking to Kotaku, Nintendo’s American president Reggie Fils-Aime stated: “We will show off the Vitality Sensor with software at E3. I'm not going to give you any more hints beyond that.”
Fils-Aime also went on to discuss Nintendo’s intention to increase its marketing support its lesser known titles going forwards.
“I'm not satisfied with the volumes that we do on a Fire Emblem, for example, or a Battalion Wars,” he explained. “These are high-quality games that I have challenged the team to think about: How do we up our marketing on these types of titles to do a more effective job?
“And I think you are going to see that more with a title like Sin & Punishment 2, where it is much more targeted to the active gamer. It is a title that I believe we need to do a better job getting out in front of.”
http://www.mcvuk.com/news/36565/Vitality-Sensor-to-get-E3-spotlight
It appears that those keen to hear more about Nintendo’s still mysterious Vitality Sensor will get their wish at next year’s E3 in LA in June.
Speaking to Kotaku, Nintendo’s American president Reggie Fils-Aime stated: “We will show off the Vitality Sensor with software at E3. I'm not going to give you any more hints beyond that.”
Fils-Aime also went on to discuss Nintendo’s intention to increase its marketing support its lesser known titles going forwards.
“I'm not satisfied with the volumes that we do on a Fire Emblem, for example, or a Battalion Wars,” he explained. “These are high-quality games that I have challenged the team to think about: How do we up our marketing on these types of titles to do a more effective job?
“And I think you are going to see that more with a title like Sin & Punishment 2, where it is much more targeted to the active gamer. It is a title that I believe we need to do a better job getting out in front of.”
http://www.mcvuk.com/news/36565/Vitality-Sensor-to-get-E3-spotlight