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View Full Version : GAME begins trial of pre-owned pre-orders



wraggster
March 4th, 2011, 22:43
Retailer GAME has begun offering pre-owned pre-orders on eight key releases in a new trial on its website.
The games are being offered from one week after their official release date, with savings for consumers of up to £21 under the recommended retail price. Five of the titles are from EA, two are from THQ and one is from SEGA.
The practice of selling traded-in games has contributed significantly to the finances of retailers in the past couple of years at a time when a difficult economy and the rise of digital distribution has caused some issues.
However, it is a practice that some sectors of the development and publishing communities are against, because subsequent resale revenue doesn't filter back to their businesses.
The general argument from retail is that there is a clear consumer demand, and that trade-ins promote the sales of new games - although offering pre-orders for pre-owned games before they're released seems counter to this.
The games involved are:

Dragon Age II
Homefront
Fight Night Champion
WWE All-Stars
Tiger Woods PGA Tour 12: The Masters
Shift II Unleashed
Virtua Tennis 4
Crysis 2
http://www.gamesindustry.biz/articles/2011-03-04-game-begins-trial-of-pre-owned-pre-orders-article

Fonixx
March 5th, 2011, 01:29
£21 under retail??? Haa Haa Ha Ha Haaah Ho! My stomach hurts... I'll be generous and say most pre-owned are a good £3 under for the first month or so.