wraggster
August 8th, 2011, 15:46
Activision CEO Bobby Kotick says consumer excitement surrounding Modern Warfare 3 is on a scale he hasn't witnessed before.
http://cdn.medialib.computerandvideogames.com/screens/screenshot_262076_thumb_wide300.jpg (http://www.computerandvideogames.com/viewer.php?mode=article&id=262076)The executive told Reuters he couldn't disclose the number of pre-orders the publisher has taken for the game, but that it is "meaningfully different" to those for last year's Call of Duty: Black Ops.
"It's sort of surprising because you always go into the launch of a new Call of Duty game with an expectation that ... it's a hard number to beat, but if you look at the player enthusiasm for Modern Warfare 3, I don't know if we've really seen anything like it in our 21-year history."
Retailer GAME said last month (http://www.computerandvideogames.com/311925/news/modern-warfare-3-on-track-to-shatter-uk-pre-order-records/) it expects MW3 to break all UK pre-order records and become the firm's bestselling title ever.
Check out the most recent Modern Warfare 3 screenshots here (http://www.computerandvideogames.com/312821/two-new-modern-warfare-3-screenshots/).
http://www.computerandvideogames.com/314624/modern-warfare-3-interest-unlike-anything-in-activisions-history/
http://cdn.medialib.computerandvideogames.com/screens/screenshot_262076_thumb_wide300.jpg (http://www.computerandvideogames.com/viewer.php?mode=article&id=262076)The executive told Reuters he couldn't disclose the number of pre-orders the publisher has taken for the game, but that it is "meaningfully different" to those for last year's Call of Duty: Black Ops.
"It's sort of surprising because you always go into the launch of a new Call of Duty game with an expectation that ... it's a hard number to beat, but if you look at the player enthusiasm for Modern Warfare 3, I don't know if we've really seen anything like it in our 21-year history."
Retailer GAME said last month (http://www.computerandvideogames.com/311925/news/modern-warfare-3-on-track-to-shatter-uk-pre-order-records/) it expects MW3 to break all UK pre-order records and become the firm's bestselling title ever.
Check out the most recent Modern Warfare 3 screenshots here (http://www.computerandvideogames.com/312821/two-new-modern-warfare-3-screenshots/).
http://www.computerandvideogames.com/314624/modern-warfare-3-interest-unlike-anything-in-activisions-history/