wraggster
October 24th, 2011, 18:57
Wedbush Securities analyst Michael Pachter estimates that Modern Warfare 3 and Battlefield 3 will generate more than $1.4 billion by the end of the year.
Speaking to Forbes (http://www.forbes.com/sites/johngaudiosi/2011/10/21/battlefield-3-and-call-of-duty-modern-warfare-3-will-generate-over-1-4-billion-in-q4/), Pachter claimed that EA and Activision's rival franchises will account for 15 per cent of all revenue in the fourth quarter.
Modern Warfare 3 will be responsible for the majority of that amount, selling 16 million units worldwide versus Battlefield's 8 million. That trend will continue in 2012, when Pachter expects Modern Warfare to sell an additional 8 million units versus Battlefield's 2 million.
"I'd guess that around half of the console copies of Battlefield 3 will be bought by people who also buy Modern Warfare 3, so around 2 to 3 million will buy both," Pachter added. "I don't see much cannibalisation of the titles."
The competition between Battlefield 3 and Modern Warfare 3 led to public recriminations (http://www.gamesindustry.biz/articles/2011-08-18-activision-ea-mud-slinging-bad-for-industry) between EA and Activision, with the latter accusing the former of "mud-slinging tactics."
Battlefield 3 launches in the US tomorrow, with the European launch to follow on Friday. Modern Warfare 3 will be released worldwide on November 8.
http://www.gamesindustry.biz/articles/2011-10-24-modern-warfare-battlefield-to-generate-USD1-4-billion-in-q4
Speaking to Forbes (http://www.forbes.com/sites/johngaudiosi/2011/10/21/battlefield-3-and-call-of-duty-modern-warfare-3-will-generate-over-1-4-billion-in-q4/), Pachter claimed that EA and Activision's rival franchises will account for 15 per cent of all revenue in the fourth quarter.
Modern Warfare 3 will be responsible for the majority of that amount, selling 16 million units worldwide versus Battlefield's 8 million. That trend will continue in 2012, when Pachter expects Modern Warfare to sell an additional 8 million units versus Battlefield's 2 million.
"I'd guess that around half of the console copies of Battlefield 3 will be bought by people who also buy Modern Warfare 3, so around 2 to 3 million will buy both," Pachter added. "I don't see much cannibalisation of the titles."
The competition between Battlefield 3 and Modern Warfare 3 led to public recriminations (http://www.gamesindustry.biz/articles/2011-08-18-activision-ea-mud-slinging-bad-for-industry) between EA and Activision, with the latter accusing the former of "mud-slinging tactics."
Battlefield 3 launches in the US tomorrow, with the European launch to follow on Friday. Modern Warfare 3 will be released worldwide on November 8.
http://www.gamesindustry.biz/articles/2011-10-24-modern-warfare-battlefield-to-generate-USD1-4-billion-in-q4