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View Full Version : 3-Way Price War On Black Friday: iPad, Nook, and Kindle



wraggster
November 24th, 2011, 22:46
"Black Friday has touched off a three-way price war (http://www.beyond-black-friday.com/2011/11/23/price-war-on-black-friday-kindle-nook-and-ipad/) between Apple, Amazon, and Barnes and Noble. Kobo readers dropped their price (http://techcrunch.com/2011/11/23/kobo-touch-with-offers-drops-e-readers-price-to-99-nook-going-for-79-on-black-friday/) to just $99 to compete with the Nook, only to discover that Barnes and Noble was lowering the price on their touchscreen Nooks to $79, (http://latimesblogs.latimes.com/technology/2011/11/barnes-noble-nook-simple-touch-black-friday.html) to compete with the new $79 Kindle from Amazon. (http://www.beyond-black-friday.com/2011/09/30/whats-changed-in-amazons-4-new-kindles-2/) And meanwhile, Apple has announced aggressive pricing on all Apple products for Black Friday, reportedly including (http://news.cnet.com/8301-13506_3-57330201-17/apples-black-friday-$101-off-macs-up-to-$61-off-ipad-2/)$100 off on MacBook and iMac products, and a $61 discount on the iPad 2.

http://hardware.slashdot.org/story/11/11/24/1623219/3-way-price-war-on-black-friday-ipad-nook-and-kindle