wraggster
February 10th, 2012, 00:03
http://www.blogcdn.com/www.joystiq.com/media/2011/05/eliteshield_530x375.jpg (http://www.joystiq.com/2012/02/09/call-of-duty-elite-pulls-in-7-million-users-1-5-million-paid-me/)
Call of Duty Elite (http://joystiq.com/tag/call-of-duty-elite), the community portal for Activision's perennial shooter is apparently doing gangbusters, according to the publisher's 2011 earnings report. The report states that Elite has pulled in over 7 million members as of January 31.
Even more impressive: over 1.5 million of those are premium subscriptions, available as part of the $100 Hardened Edition of Call of Duty: Modern Warfare 3 (http://joystiq.com/game/call-of-duty-modern-warfare-3) or as a separate $50 purchase. Paid membership grants a few benefits, most notably a free pass and early access to Modern Warfare 3 DLC.
We'd say the service probably qualifies as a success at this point, at least from Activision's perspective.
Call of Duty Elite (http://joystiq.com/tag/call-of-duty-elite), the community portal for Activision's perennial shooter is apparently doing gangbusters, according to the publisher's 2011 earnings report. The report states that Elite has pulled in over 7 million members as of January 31.
Even more impressive: over 1.5 million of those are premium subscriptions, available as part of the $100 Hardened Edition of Call of Duty: Modern Warfare 3 (http://joystiq.com/game/call-of-duty-modern-warfare-3) or as a separate $50 purchase. Paid membership grants a few benefits, most notably a free pass and early access to Modern Warfare 3 DLC.
We'd say the service probably qualifies as a success at this point, at least from Activision's perspective.