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View Full Version : Taco Bell apologises for rejected Vita winners



wraggster
February 23rd, 2012, 23:55
Dozens of customers at food chain Taco Bell received codes saying they’d won PS Vitas but failed to receive their prizes.
Taco Bell told CBS 13 (http://sacramento.cbslocal.com/2012/02/21/call-kurtis-taco-bell-contest-winners-may-not-get-prize/) that someone ‘tampered’ with their competition, which means winning messages were incorrectly sent to entrants who hadn’t actually won. They later received emails informing them they wouldn’t be receiving a PS Vita.
The restaurant chain says it will send apology emails to affected customers.
“We have learned that during a short period of time on January 30th, some people entering our ‘Unlock the Box’ promotion erroneously received a message suggesting they had won a PlayStation Vita, pending verification,” read a Taco Bell statement.
“It was confirmed these entrants viewed these messages as a result of others who attempted to gain illegal entry and defraud the system. Unfortunately, during this time period some saw a confirmation screen but were not valid winners. We are therefore giving those consumers who viewed erroneous messages a second chance to win by automatically entering them into a separate draw to win a PS Vita.”
Consumer attorney Eric Ratinoff argued that the company has a responsibility to deliver the prizes.
“If Taco Bell had a problem with the way they ran their own sweepstakes, that should be their own problem,” he said.
The contest will continue through to March 11th.

http://www.mcvuk.com/news/read/taco-bell-apologises-for-rejected-vita-winners/091672

pkmaximum
February 26th, 2012, 21:17
That's just ridiculous in my opinion. If this was the grand prize for a major lottery this wouldn't fly. In this scenario, I don't see the principle as being any different.