wraggster
June 26th, 2012, 22:24
Another attempt to erase Google Maps from the memories of its iPhone users.
Apple will move into new territory with its iOS update, iOS 6, ditching long-running partner Google Maps in order for its own Apple Maps app, which will come as standard on the software.
Bloomberg (http://www.bloomberg.com/news/2012-06-25/apple-to-feature-yelp-check-ins-within-iphone-maps-app.html) reports that the iPhone version of the app will sport a Yelp-powered check-in feature, allowing users to broadcast their locations to friends, an option Foursquare and Facebook know is hugely popular.
Yelp allows its users to review businesses – trades, eateries, shops etc – while the mobile app already has a check-in function, and an integration to iPhones could potentially bring in millions of new users, threatening location-based rivals in turn.
A Raymond James & Associates analyst claims 40 per cent of Yelp traffic comes from the iOS app, noting how important the move could be.
Apple and Yelp declined to comment.
http://www.mobile-ent.biz/news/read/yelp-powered-check-ins-to-run-in-new-apple-maps-app/018427
Apple will move into new territory with its iOS update, iOS 6, ditching long-running partner Google Maps in order for its own Apple Maps app, which will come as standard on the software.
Bloomberg (http://www.bloomberg.com/news/2012-06-25/apple-to-feature-yelp-check-ins-within-iphone-maps-app.html) reports that the iPhone version of the app will sport a Yelp-powered check-in feature, allowing users to broadcast their locations to friends, an option Foursquare and Facebook know is hugely popular.
Yelp allows its users to review businesses – trades, eateries, shops etc – while the mobile app already has a check-in function, and an integration to iPhones could potentially bring in millions of new users, threatening location-based rivals in turn.
A Raymond James & Associates analyst claims 40 per cent of Yelp traffic comes from the iOS app, noting how important the move could be.
Apple and Yelp declined to comment.
http://www.mobile-ent.biz/news/read/yelp-powered-check-ins-to-run-in-new-apple-maps-app/018427