wraggster
September 4th, 2012, 23:31
Demand for low-end smartphones is set to push China to the top of market share rankings
With the sub-$200 Android market pushing sales forward, the International Data Corporation (IDC) says that China will become the largest smartphone market in the world by the end of 2012.
And the leap to the leading position is not by a small margin; China is expected to account for 26.5 per cent of smartphone shipments this year, with the US in a distant second at 17.8 per cent. Last year, China had 18.3 per cent and US 21.3 per cent.
Along with China’s rise, IDC points out that there are several other countries will assume key-market roles over the next several years, in particular Brazil and Russia.
James Yan, senior market analyst for computing systems research at IDC China, said: "Regionally, we expect smartphone demand to flow down to lower-tier cities.
"After going through a period of sustained high growth, top-tier cities are likely to see decelerating smartphone growth rates. In contrast, secondary cities are expected to experience accelerated smartphone growth, with strong demand for low-cost models as well as high-end models, which are desired as status symbols."
http://www.mobile-ent.biz/news/read/china-to-overtake-the-us-in-smartphone-shipments/019232
With the sub-$200 Android market pushing sales forward, the International Data Corporation (IDC) says that China will become the largest smartphone market in the world by the end of 2012.
And the leap to the leading position is not by a small margin; China is expected to account for 26.5 per cent of smartphone shipments this year, with the US in a distant second at 17.8 per cent. Last year, China had 18.3 per cent and US 21.3 per cent.
Along with China’s rise, IDC points out that there are several other countries will assume key-market roles over the next several years, in particular Brazil and Russia.
James Yan, senior market analyst for computing systems research at IDC China, said: "Regionally, we expect smartphone demand to flow down to lower-tier cities.
"After going through a period of sustained high growth, top-tier cities are likely to see decelerating smartphone growth rates. In contrast, secondary cities are expected to experience accelerated smartphone growth, with strong demand for low-cost models as well as high-end models, which are desired as status symbols."
http://www.mobile-ent.biz/news/read/china-to-overtake-the-us-in-smartphone-shipments/019232