wraggster
October 26th, 2012, 01:38
http://www.blogcdn.com/www.joystiq.com/media/2012/10/halo444.jpg (http://www.joystiq.com/2012/10/25/spencer-halo-4-is-microsofts-most-expensive-game/)
Halo 4 (http://www.joystiq.com/game/halo-4) is the most expensive game Microsoft has ever made, Microsoft Studios head Phil Spencer tells Polygon (http://www.polygon.com/2012/10/24/3538296/data-entry-risk-management-and-tacos-inside-halo-4s-playtest-labs). It is "absolutely" the most money Microsoft has ever spent developing a game, he says. "Nothing's even close."
Estimates for development costs of Halo 3 average out at $60 million, and that was including a massive marketing budget (http://www.joystiq.com/2007/09/12/brandweek-talks-anatomy-of-halo-3-marketing-onslaught/) of about $30 million. Halo 3: ODSTended up bringing in more than $170 million in its first 24 hours on the market. Overall, Halo is a $3 billion franchise, Spencer says.
http://www.joystiq.com/2012/10/25/spencer-halo-4-is-microsofts-most-expensive-game/
Halo 4 (http://www.joystiq.com/game/halo-4) is the most expensive game Microsoft has ever made, Microsoft Studios head Phil Spencer tells Polygon (http://www.polygon.com/2012/10/24/3538296/data-entry-risk-management-and-tacos-inside-halo-4s-playtest-labs). It is "absolutely" the most money Microsoft has ever spent developing a game, he says. "Nothing's even close."
Estimates for development costs of Halo 3 average out at $60 million, and that was including a massive marketing budget (http://www.joystiq.com/2007/09/12/brandweek-talks-anatomy-of-halo-3-marketing-onslaught/) of about $30 million. Halo 3: ODSTended up bringing in more than $170 million in its first 24 hours on the market. Overall, Halo is a $3 billion franchise, Spencer says.
http://www.joystiq.com/2012/10/25/spencer-halo-4-is-microsofts-most-expensive-game/