wraggster
March 12th, 2013, 00:05
UK online games retailer ShopTo has cut the price of the basic Wii U (http://www.computerandvideogames.com/nintendo-wii-u/games/12079/wii-u/) console by £60 (about 25 per cent) following disappointing sales of Nintendo's latest system.http://cdn.medialib.computerandvideogames.com/screens/dir_2966/image_296655_thumb_wide300.jpg (http://www.computerandvideogames.com/viewer.php?mode=article&id=296655)
ShopTo is offering the 8 gigabyte White Basic Pack for £190 - while the Black 32GB Premium pack is on sale for £280. This discount offer follows retailer Asda's decision to cut the price of both models by £50.CVG understands that the Wii U trade price has not changed, however. It was previously claimed the trade price for the basic model was £205, meaning that - if the number is accurate - retailers are selling the systems at a loss.A stuttering start to the Wii U launch has placed pressure on Nintendo to offer more appealing software as well as lower stock prices.Wii U games accounted for (http://www.computerandvideogames.com/390318/wii-u-captured-16-of-uk-software-sales-in-january/) about 1.6 per cent of total UK software sales in January, and it has been estimated that North American Wii U sales (http://www.computerandvideogames.com/391502/wii-u-sales-well-under-100k-in-the-us-in-january-report-claims/) came in between 45,000 and 59,000 units during the same month.Ubisoft CEO Yves Guillemot recently pledged to continue supporting Wii U, but said: "We think Wii U is a great machine. It just has to sell more (http://www.computerandvideogames.com/394152/wii-u-must-sell-more-says-ubisoft-ceo/)."In January, Nintendo lowered its annual Wii U sales (http://www.computerandvideogames.com/388630/nintendo-slashes-wii-u-sales-outlook-forecasts-annual-operating-loss/) forecast from 5.5 million units to four million following weaker than expected demand for the console.However, company president Satoru Iwata moved quickly to rule out the possibility of a Wii U price cut (http://www.computerandvideogames.com/388799/nintendo-rules-out-wii-u-price-cut-despite-lack-of-momentum/).
http://www.computerandvideogames.com/395299/uk-retailer-drops-wii-u-price-to-pound190/
ShopTo is offering the 8 gigabyte White Basic Pack for £190 - while the Black 32GB Premium pack is on sale for £280. This discount offer follows retailer Asda's decision to cut the price of both models by £50.CVG understands that the Wii U trade price has not changed, however. It was previously claimed the trade price for the basic model was £205, meaning that - if the number is accurate - retailers are selling the systems at a loss.A stuttering start to the Wii U launch has placed pressure on Nintendo to offer more appealing software as well as lower stock prices.Wii U games accounted for (http://www.computerandvideogames.com/390318/wii-u-captured-16-of-uk-software-sales-in-january/) about 1.6 per cent of total UK software sales in January, and it has been estimated that North American Wii U sales (http://www.computerandvideogames.com/391502/wii-u-sales-well-under-100k-in-the-us-in-january-report-claims/) came in between 45,000 and 59,000 units during the same month.Ubisoft CEO Yves Guillemot recently pledged to continue supporting Wii U, but said: "We think Wii U is a great machine. It just has to sell more (http://www.computerandvideogames.com/394152/wii-u-must-sell-more-says-ubisoft-ceo/)."In January, Nintendo lowered its annual Wii U sales (http://www.computerandvideogames.com/388630/nintendo-slashes-wii-u-sales-outlook-forecasts-annual-operating-loss/) forecast from 5.5 million units to four million following weaker than expected demand for the console.However, company president Satoru Iwata moved quickly to rule out the possibility of a Wii U price cut (http://www.computerandvideogames.com/388799/nintendo-rules-out-wii-u-price-cut-despite-lack-of-momentum/).
http://www.computerandvideogames.com/395299/uk-retailer-drops-wii-u-price-to-pound190/