wraggster
May 8th, 2013, 23:02
World of Warcraft lost approximately 1.3 million subscribers in the first quarter of calendar year 2013, Activision Blizzard said today.http://cdn.medialib.computerandvideogames.com/screens/dir_2916/image_291689_thumb_wide300.jpg (http://www.computerandvideogames.com/viewer.php?mode=article&id=291689)
The losses were mostly in Eastern territories where a large majority of the game's players are based, said the publisher during a financials call today.The subscription count now sits at more than eight million, and Activision notes that it "remains the #1 subscription-based MMORPG in the world".Activision boss Bobby Kotick said that the declines in the World of Warcraft business, along with other factors, "raise concerns" as the firm heads into the competitive holiday period."Further declines are likely," he added, with next year's player count expected to be even lower than at present.Kotick said the firm plans to release new content more frequently, to keep players engaged and to make it easier for relapsed players to return to the game.
http://www.computerandvideogames.com/404999/world-of-warcraft-sheds-13-million-subscribers/
The losses were mostly in Eastern territories where a large majority of the game's players are based, said the publisher during a financials call today.The subscription count now sits at more than eight million, and Activision notes that it "remains the #1 subscription-based MMORPG in the world".Activision boss Bobby Kotick said that the declines in the World of Warcraft business, along with other factors, "raise concerns" as the firm heads into the competitive holiday period."Further declines are likely," he added, with next year's player count expected to be even lower than at present.Kotick said the firm plans to release new content more frequently, to keep players engaged and to make it easier for relapsed players to return to the game.
http://www.computerandvideogames.com/404999/world-of-warcraft-sheds-13-million-subscribers/