Apple is reportedly working on its answer to Google Now
Apple has made some efforts to give you relevant info when you need it (such as iOS' Today screen), but it hasn't really had a response to Google Now, which brings you everything from timely directions to cheap flights. According to 9to5Mac's sources, however, that's going to change soon. The crew at 1 Infinite Loop is reportedly working on Proactive, an effort to unite Siri, contacts, schedules and apps in a way that surfaces info at just the right time. A revamped Spotlight search screen in iOS will automatically fill with content based on your schedule and habits. If you're going on a trip, for example, it'll pop up your Passbook ticket when it's time to go; if you always check Facebook in the morning, you'll get an app shortcut. There are also promises of restaurant suggestions showing up at meal time.
http://www.engadget.com/2015/05/27/a...-now-response/
