Disney had considered acquiring Marvel sooner but thought they were “too edgy”

If there is anything that the world of cinema has taught us in 2019, it’s that Disney well and truly does own the entertainment world – and our wallets along with it. Just take a look at all the highest-grossing movies of the year and you have the likes of Avengers: Endgame, The Lion King, Toy Story, Spider-Man: Far from Home, Captain Marvel and Aladdin that have all crossed the $1 Billion mark at the global box office. All but one of those movies, Spider-Man, are Disney-owned movies and even then it’s still a part of Disney’s Marvel Cinematic Universe (Future films though? Maybe not).
It’s those Marvel films in particular that have been a massive money-spinner for the House of Mouse. Yes, their own movies along with Pixar and Star Wars are all proving to be successful, but the massive box office record-setting by Marvel is what is really setting the company apart and one of the key reasons that they keep dominating in pop culture.

https://www.criticalhit.net/entertai...were-too-edgy/