Will The New 15% VAT Rate Make You Buy More Gadgets?
via Gizmodo UK
Labour's much-publicised VAT cut is the latest attempt to boost a flagging economy and encourage consumers to put their hands in their pockets and hit the high-street.
That means YOU people, but is the government's apparently generous reduction really a good thing?
Alistair Darling likes to talk of the £12.5billion it'll be putting into customers pockets, but isn't so keen to speak of the fact that it'll send borrowing soaring above £100billion and place a serious black mark on an already flaky balance sheet.
The reduction comes into effect on the 1st of December and will last for 13 months, purposefully covering two Decembers and therefore two Christmas shopping seasons.
The problem is that 2.5% is a paltry saving when you consider that stores are already doing their own damage limitation by dropping prices by far higher margins to encourage people to shop. When you throw in online discounts, which can often range from 20-50% off SRP into the mix it starts to sound like the government is digging a deeper financial hole for no real reason.
Here are a couple of examples - a litre of petrol that previously cost 94p will now cost 92p, which is the sort of saving you can easily make by hunting around for a cheaper garage. A £14.99 music CD will now cost £14.67, a TomTom satnav that cost £99.99 will cost £97.86 and a 32" Samsung TV priced at £399.99 will net you £8.51. Admittedly savings do stack up, but are they enough to make a significant difference to our spending?
With all of these issues on the table, spare a thought for high street stores who face the task of relabelling thousands of products during the busiest time of the year to reflect the emergency cut.
Do Gizmodo readers appreciate the VAT cut or think it'll send the country (and the pound) into even more dire straits?