Pop Singers Promote Class of Heroes 2

Acquire is pushing the Class of Heroes series big time by associating it with pop singers and making a mini anime. Pre-order Class of Heroes 2 in Japan and you get an anime DVD as a gift.



J-Pop group Sphere does the voices for the four anime characters. They also sing the game’s theme song, “Dangerous Girls”. These are typical promotions in Japan, but as a publisher Acquire rarely backs their games with a big marketing boost.

Sphere will also talk about the game’s theme and world on a special Class of Heroes radio show. A pop group acting as the official spokespeople for a dungeon crawling RPG? I wonder if this is a first.

Either way Acquire is investing heavily in Class of Heroes 2. It seems like Acquire has high hopes that Class of Heroes will graduate as one of their key franchises.

http://www.siliconera.com/2009/05/19...s-of-heroes-2/