Disney reveals Toy Story 3 tie-in

Disney Interactive has officially confirmed the development of the video game tie-in for major summer movie license Toy Story 3.
Developed by Avalanche, the open-world title is being created in close collaboration with Pixar and, as well as offering an adventure in line with that seen on screen, also promises to provide kids with a digital toy box, with a strong focus on creativity.
“Toy Story 3: The Video Game addresses a fact understood by every kid – imagination is what truly brings toys to life,” Avalanche Software VP and GM John Blackburn stated.


“That’s really what a toy box is about. We remember that kind of play from our own childhood, and it’s where we began as game designers. With this title, we want to encourage and reward creativity in others.”
Disney Interactive’s VP of global marketing Craig Relyea added: “With Toy Story 3: The Video Game, audiences will have multiple ways to experience and enjoy the Toy Story world. Story Mode follows the film’s story and adventures, while Toy Box Mode gets to the playful heart of the Toy Story franchise. By combining the power of imagination with the Toy Story universe, the game appeals to the joy of play in all of us.”
A Toy Story 3 iPhone app has also been confirmed. It will offer trailers, ticketing information as well as “light games and activities” and will cost $4.99.
Toy Story 3 will be released on June 15th for Xbox 360, Wii, DS, PSP, PC and iPhone/iPod Touch.

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