26% of mobile apps used just once

Figures by analyst Localytics have suggested that some 26 per cent of mobile apps are used only once following their download.

The survey, covering iPhone, Android, Blackberry and Windows Phone 7, found that the number of one-use apps had fluctuated between 22 and 28 per cent over the last year.

While this does mean a good 70 per cent of apps are used repeatedly, if accurate Localytics' figures present a new context for another recent survey which found that the average iOS device owner had downloaded some 60 apps.

http://www.gamesindustry.biz/article...used-just-once

Ever since the smartphones came to being, it has given rise to what is now known as the app economy. So how does this work? Smartphones are now the new interface for people to communicate, work and collaborate. By offering mobile apps that can be downloaded on to these interfaces, the developers offer more utility for the smartphone users. In return, the developers either get a new 'estate' to display ads and monetize or they can simply make money by selling the apps at a cost. The most popular interface that has given a spurt to the mobile app economy is the iPhone. The iPhone mobile app Store is one of the fledging ecosystem of app developers and iPhone users that has become very popular. This has now become a vicious cycle whereby the increasing success of mobile apps in the App Store has given rise to more and more developers pluging into the fray thus increasing supply while reducing the overall quality of apps.brampton criminal lawyer