I would have to say overall I reckon EA. I know Activision have Call of Duty, but I think Battlefield 3 is really going to give it a run for it's money this time.
EA have, Mass Effect, Crysis, Battlefield, Burnout and probably a few more I can't think of right now.
I think EA have done a good job buying companies, alot better then Microsoft have sadly.
Who do you think has the best franchises ?
