LGC 2011: DeMartini says Nintendo can recover

During a panel at the London Games Conference yesterday David DeMartini, senior VP of global E-commerce at EA, said Nintendo could recover from a miserable year which has left it forecasting itsfirst annual loss in over 30 years.
Asked if Nintendo should pull out of the hardware market altogether, he said: "Lots of us here have been in a similar situation. Lots of people have had that experience and pulled themselves out before. It would be premature to rule anyone out: even Apple was down for a while.
"There are an awful lot of smart people at Nintendo with a tonne of experience on hardware. That story may yet to be told."
DeMartini's position isn't that surprising - after all, his employer washit with a loss of $340 million (£212 million) in the three months to September 30, and has been loss-making in eight of the last 12 fiscal quarters - but his tone was markedly different to the others on the panel.
PopCap's David Bishop said Nintendo should have quit the hardware race "about 18 months ago"; GOG.com's Guillaume Rambourg agreed. But one of the biggest laughs of the night was reserved for John Clark, UK MD of Sega.
"On November 18," he said, "Mario And Sonic At The London Olympics will be released for the Wii and we hope to have a fantastic Christmas."

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