Could original, exclusive TV shows be coming to the 360?

NBC Universal Digital Studios has entered into a deal with MSN to produce exclusive content for web distribution. Universal plans to unveil A Big Life With Sissy Biggers this fall, which will be completely exclusive to MSN and will have interactive features.

A Big Life is not exactly a program most gamers would normally watch; the show is a humorous approach to various lifestyle activities such as gardening and cooking. However, if this formatting becomes popular, production of shows friendly to traditional gamers is a reasonable assumption.

If the MSN exclusives become a hit, could we expect Microsoft to move the format to the 360 and produce exclusive HD content? Convincing studios to make 360 shows could be a powerful weapon in Microsoft's arsenal to battle the PS3. The 360 is already getting digitally distributed television shows, but would you be more willing to buy television shows and movies for your 360 if you knew that was the only place you could watch them? Word on the street is Bill Gates is planning a weekly series where he acts out scenes from your favorite games. I'd buy that.