Insomniac: Xbox One offers quicker production cycles

Xbox Live capabilities allow studio to create 'on-going two-way dialogue' with community in Sunset Overdrive

Insomniac is making its new stylistic open-world shooter Sunset Overdrive exclusive to Xbox One because it offers quicker production cycles, says studio CEO Ted Price.
Posting a message on the Insomniac website, Price said that although the developer was reticent to sign another exclusivity deal with a console manufacturer, the Xbox One and Xbox Live capabilities would allow it to create an “ongoing two-way dialogue” with its community.

He explained that the quicker production cycles and use of Xbox Live would enable timely content updates for new weapons, characters, storylines and pop-culture relevant content, given the fast turnaround times.
Price added that Xbox One exclusivity didn’t necessarily mean Insomniac would only develop for Microsoft in future, and it was open to bringing new titles to Sony’s platforms.
"The truth is, not a lot has changed. Insomniac has been, is, and will continue to be 100 per cent independent,” said Price.

http://www.develop-online.net/news/4...duction-cycles