Atari execs join Paradox

via Games Industry


Paradox Interactive, best known for its Europa Universalis and Hearts of Iron titles, has announced the appointment of two former executives from Atari in new positions as it looks to enhance its global reputation.

Reena Miranda, formerly director of product acquisition and third party at Atari, has now taken up the role of head of sales and marketing for the US market, while Martin Sirc, who was previously the managing director of Atari Nordic, will lead the Paradox Scandinavian Division.

The pair leave Atari at a time of extended trouble for the company, with losses of USD 70 million announced recently and workforce reductions also having taken place earlier in the year.