Sony to raise cash in IPO

via Games Industry


Sony will sell around 34.5 per cent of its Financial Holdings company, raising around JPY 332 billion (USD 2.9 billion) in the process.

According to a report on Bloomberg, the proceeds could then be used to fund the production of more consumer electronics goods, such as Bravia televisions, as well as enabling a cash injection to the PlayStation division.

Mizuho Investors Securities analyst Mitsuhiro Osawa believes the move could also see its way directly to consumers: "A cut in the price of the PlayStation 3 is one option."

Pricing for the stock will be set on October 1, with trading commencing on the Tokyo Stock Exchange on October 11.

This could be very interesting...

hopfully nothing bad happends otta dis like less updates nd things

Yeah, why sell products when you can sell stock....